SUBARU

GOING VIRAL

When Subaru first reached out to us, their initial ask was to create a new design for a few car wraps to coincide with local Southland events throughout the summer. Instantly we knew this request was rife with opportunity. So, we huddled up internally and not only delivered on the original ask, we challenged ourselves to think creatively and crafted an integrated experiential, social, and digital campaign that would get noticed on the road and in Southland social feeds.

ONE PHOTO AT A TIME

What we came up with was simple, and genius. The “Subaru Pacific Summer” contest hit many different notes simultaneously. This was a photo contest where Subaru owners and fans could submit their photos of how they “summer” in their Subaru in order to win a variety of prizes. This part satisfied the request by the client to have a very noticeable vehicle at local events, but that was just the beginning. The contest component of the campaign lit the dealer’s social media feeds on fire with everyone who wanted to have their photo featured on the vehicle wrap. This heightened brand awareness all over SoCal and promoted a healthy lifestyle enjoying the outdoors. A true win-win.

Our Clients

AUTOMOTIVE

Audi
Kia
Mercedes
Nissan
Porsche
Tesla
Subaru
Volkswagen

CPG

505 Chili Sauce
After Party
Alec Bradley
Barber Foods
Boar’s Head
Don Francisco’s Coffee
Diabolo
Emergen-C
Fast Fixin’
Flagship Food Group
Icelandic Glacial
Nawgan Beverage
ON Beverage
POM Wonderful
Shakespeare Vodka
Stillhouse Whisky
Unique Energy
Yooli Foods

HOSPITALITY

Griffin Club
Martin Resorts
Le Petit Ermitage
Riviera Palm Springs
Sunstone Winery and Villa

FINANCIAL

Citizens Business Bank
City National Bank
Commerce Mortgage
Sanwa Bank
Wedbush Securities

SPORTS / LIFESTYLE

Billabong
Surf Prescriptions
Los Angeles Lakers
NASCAR
Quiksilver
Red Bull

RETAIL / RESTAURANT

Americana
Bloom’n Brands
CenterCal
Citadel
Counter Burger
Famima!!
Irvine Spectrum Center
Loop Market
Menchie’s Frozen Yogurt
Pono Burger
Red Mango
Robek’s
The Grove
Wild Oats

HOMEBUILDING

Centex
D.R. Horton
Etco Homes
Lennar
Pulte Homes
Ryland Homes
Standard Pacific Homes
Wathen Castanos
William Lyon Homes
Woodside Homes

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your competition does!

We have many skills, but clairvoyance is not one of them. Please contact us so we can chart your course to industry greatness.

As a full-service automotive digital advertising agency we have many skills…

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12304 Santa Monica Blvd., Suite 100

Los Angeles, California 90025

(310) 442-0118